The Sales Edge You Didn’t Know You Needed In the world of sales, experience is often seen as the ultimate advantage. Yet, what if I told you that one of […]
The Silent Deal Killer
The Real Ghosting Problem in Sales We often talk about prospects ghosting salespeople, but let’s flip the script. What happens when the salesperson ghosts the prospect? Too often, I see […]
Sales Role Misalignment & Its Hidden Costs
Why Are Sales Teams Struggling? Look Beyond the Obvious When sales teams fail to meet targets, leaders often jump to the usual suspects—lack of effort, poor training, or weak market […]
Jevons Paradox in Sales: Why Greater Efficiency Can Drive Greater Consumption
Understanding Jevons Paradox Jevons Paradox, originally observed by economist William Stanley Jevons in 1865, suggests that improvements in efficiency lead to increased consumption rather than conservation. Jevons noted that as […]
The AI Expectation Trap: Why Adoption Can Fail
AI is no longer a futuristic concept—it’s here, shaping how businesses operate, innovate, and scale. However, one of the biggest mistakes companies make is not managing expectations correctly when integrating […]
The Real Shock of DeepSeek’s Entry? It’s Not What You Think
DeepSeek’s market debut is shaking industries to their core, for sure OpenAI and Nvidia leadership is in the war room. DeepSake’s innovative prowess and ability to disrupt the norm are […]
How Creativity Mirrors Society
The Ripple Effect of Marketing and Advertising on Culture and Choices Creativity in marketing and advertising is more than just crafting a catchy tagline or producing a stunning visual. It’s […]
AI Personalization is Quietly Disrupting Retail Sales
The Hidden Catalyst in Retail’s Silent Evolution Retail is undergoing a stealth revolution, and it’s not happening in boardrooms or tech expos—it’s unfolding silently in the way brands are speaking […]
The Hide-and-Seek of Sales – Unlocking Hidden Decision-Makers
The Salesperson’s Nightmare Imagine this. You’ve spotted a dream account. The company is expanding. The timing is perfect. You know your solution can add immense value. But here’s the problem… […]
Critical Thinking in Sales
When most sales teams discuss improvement, the focus often lands on product knowledge, persuasion techniques, or closing strategies. But the often-overlooked skill that separates average salespeople from true sales leaders […]










